New Balance released a new video that introduces the Ultra Apparel Collection. Team New Balance Ultra Runners Dominic Grossman, Brandy Ernholtz, Katie DeSplinter, Anton Krupicka and Zeke Tiernan are featured. Apparel highlights include inside out seams, welded seams, anti-chafe materials, pockets for storage and lighter weight materials. Check the video and the NewBalance site for […]
New Balance releases a new video showcasing the hard workers at the New Balance Norway, Maine factory. When wearing a sneaker or shoe one does not really thing of how or who made them. This video illustrated the people on the front lines of making the shoes we wear. Interesting how with each member a […]
Starting off the new year with a great 9 minute video from the New Balance Numeric skate team called “Quids In.” Some team riders include Tyler Surrey, Marquise Henry, Tom Karangelov and Jordan Trahan. Filmed in Europe, we even get a glimpse of the Flimby factory. Kudos! Enjoy.
The good people over at JD Sports released a new video that showcases a commissioned artist/ painter to creating a New Balance 574 from scratch in Photoshop. The sequence is film via time lapse. If you have some time check the video below for an awesome illustration from start to finish.
Shoe Gallery and New Balance present the “Le Tour de Miami” MT580. This is their take on the Tour De France but in Miami. Shoe Gallery uses the color scheme of blue, red and black. The added bonus of carbon fiber along the heel makes any collector want to get their hands on these MT580s. […]
Next up to be showcases on the NB Unlaced video series is right fielder all-star Jose Bautista. In this video you will see a glimpse of Jose’s training regiment for the conditioning of his body. Enjoy the video below as two more will be dropping in November (on hitting (11/6) and overall advice (11/20)).
New Balance introduces their newest the Fresh Foam Zante NYC. Spawned from the Fresh Foam, this runner has breathable air mesh, no-sew material application, reflective screen details and a TPU tongue weld. Pretty much a sock on your foot feeling. The Zante NYC will be here for a limited time and will return in March […]
New Balance just released a video showcasing their glow technology that has been added to some running apparel (jacket/vest) and shoes (980/870/1400). Check the video below and let us know if you would rock the glow-in-the-dark fit.
New York retailer West NYC has released a teaser showcasing the new collaboration that is set to release on October 18th. The silo in question is the New Balance 530. Colors from what we can see are of pink, white and black.
Japan powerhouse, mita sneakers teams up with New Balance once again for a new New Balance MRT580 release called “The Battle of Surfaces.” These MRT580s look like a tennis ball exploded onto the upper. The yellow/green color is bright with white accents along with a teal bottom sole colorway. Slick. Tennis lovers and sneaker enthusiasts […]
Our past retail spotlight interview with Momentum was clutch. Jason Dodge sent over some new images and a link to their new video showcasing their newly remodeled retail location in Maine. The video shows barbers doing their thing, some even wearing New Balance 574s. The retail portion of the video dictates a new clean look […]
BEAUTY & YOUTH UNITED ARROWS brings us up close and personal with the New Balance offices and factories in the upper northeast region a beautifully shot video. This five minute video goes through the history of the company while showcasing the inner workings of the office from the people to their desks that they sit […]
Livestock releases a video entitled “Frame of Reference” that showcases the newest edition to the 580 New Balance family. The video touches on social media, networking, photography, friends, environment, sneakers and of course Livestock. The environment takes you through Canada’s concrete jungle, rooftops, inner city and the Livestock’s retail location. Check the video out below […]
We saw extra colorways yesterday in the New Balance 300 family. Today we see a video with the European made New Balance 300 showcasing collaborations with Firmament, Hanon, 24 Kilates & Sneakersnstuff in a plethora of colors. What do you think? Will you be copping these New Balance CT300s? Source: HB
Today New Balance announces the Abbey D’Agostino joins the New Balance running team. Abbey who is starting her professional career as a runner has an impressive track record (pun intended). She has a acquired a record of a 7x National Champion, a 16x League Champion and a 13x All-American. Congrats to Abbey and New Balance, […]